Harry Potter: Wizards Unite “Coming Soon” Says Niantic VP of Marketing

Wizards Unite Hub
Wizards Unite Hub

A week ago, Bill Kildav did an AMA (Ask Me Anything) on reddit about his work with Google. Kildav is Niantic’s VP of Marketing and Live Events.

Redditor xCloudChaserx asked the following question:


“Is there any indication on the status of Harry Potter Wizards Unite? I feel like I heard it was coming soon then went quiet.”

Kildav gave the briefest of responses.

It’s coming soon…..

Today Niantic briefly mentioned Wizards Unite in a blog post, but again, they didn’t provide any concrete information.

Finally, since we know you want to ask! The teams at Niantic and WB Games are hard at work on the next evolution of Niantic Real World games, Harry Potter: Wizards Unite. Make sure to follow this site for more info.

I wish I had more to share, but Niantic has been unsurprisingly tight-lipped about a Wizards Unite release date. Niantic employees have only shared the briefest of hints regarding a Wizards Unite release date window. Below is a quick recap of my previous coverage on Wizards Unite news.

  • “We plan to release the game at the end of this year, but this is the only thing I can reveal at this moment.” – Anne Beuttenmüller, Niantic’s Head of Product Marketing in the EMEA region
  • John Hanke, CEO of Niantic, said the game could release in 2018 or 2019. Before that, Hanke said it would release near the end of 2018.

The scant information we have is vague at best. Harry Potter fans can hope for a 2018 release, but a 2019 release is just as likely, especially considering how late in the year it already is.

Read my previous articles on Wizards Unite:

Niantic Says a 2018 Release for Harry Potter: Wizards Unite – This article includes an analysis of previous Niantic launches of augmented reality games.

Will Harry Potter: Wizards Unite Launch in 2019? – This article includes a speculative analysis of likely Wizards Unite release dates.

To keep up with the latest in Wizards Unite news, follow us on Twitter!

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3 years ago